Upland Adestra Reviews in January 2025: User Ratings, Pros & Cons

Pretty easy to use setting up and deploying emails

What do you like best? Their support team is unparalleled. I am able to get on live chat and in seconds be talking to someone to trouble shoot an issue in my HTML or figure out how to send an AB test. My account rep is also very responsive and helps me with occasional questions. Reporting at a basic level is reliable and I like that you can compare your stats to industry benchmarks. What do you dislike? Their WYSIWYG email editor introduces weird code sometimes. I have to ...

A great upgrade from all our previous systems

What do you like best? Adestra has proven to be a great asset for our team over the last two years. The platform is robust and provides great analytics, great user data and still maintains a simplicity that allows non-technical users to take advantage of the tools as well. What do you dislike? While the system is super robust, there are a few report features/data sets that I'd like to be able to export easier. With an API, it may be more doable than I'm aware but we've run into a ...

Adestra is key to our overall marketing effort.

What do you like best? Adestra is user-friendly and has opened up so many doors for our email marketing efforts. We are not only sending better emails than before, but they are highly targeted. An added benefit is it's all happening in less time by using the templated emails. What do you dislike? Some features are not intuitive when putting together an automated campaign. What problems are you solving with the product? What benefits have you realized? Adestra has created a ...

As an agency we recommend Adestra often to our clients with great results and happy clients.

What do you like best? Adestra has great navigation, meaning it moves with you throughout the platform. The user interface is intuitive and easy to pick up. There is a wealth of benefits I haven't even tapped into yet to expand to our client's like conversions and forms and the product is constantly improving and rolling out new features like native picture cropping. Lastly, Adestra support is extremely helpful - often going above and beyond to assist with very technical requests. ...

Better tools, better service

What do you like best? Our team at Adestra is always helpful in making sure we have what we need to succeed. Whether it's bringing all our information from our legacy ESP or building us a custom template for an ongoing campaign, Adestra has been readily available. The analytics, email editor and contact management far exceed previous experiences, and there seems to be a solution to any challenge we face. What do you dislike? I didn't expect so much prep work to get our emails set ...

Adestra Review

What do you like best? The segmentation of workspaces, projects, and campaigns is great. We have ours split up by which team member is sending the emails, so it makes dashboards a lot less cluttered and you only see the campaigns that you sent out. I like that there is an automation function; I haven't used it too much yet, but it's handy to not have to go back in and set up replies to each email. Their support is great - you can chat, email, call and they respond very quickly; ...

A bit of a learning curve but worth it

What do you like best? Adestra has a lot more capabilities than typical email marketing tools. You're able to split out your account into workspaces, where you can keep user lists separate. I also like all the feature that allows you to previous how your email would look on all different kinds of email platforms. What do you dislike? There's definitely a learning curve to Adestra. The first time you use it, you'll think there are soooo many steps to sending one simple email. Once ...

Amazing

What do you like best? This is such a great thing that benefited not only me, but my whole team. It was something that we were able to implement with ease and able to make a smooth transition into. No hassle or even complications. I would recommend this to other businesses. What do you dislike? Nothing to dislike could improve a little bit in speed, but that could also come from our processors as well. Overall amazing experience. What problems are you solving with the product? ...

Excellent Customer Service and Robust Functionality

What do you like best? Adestra's platform is full of time-saving functionality and advanced features. The ability to set an automated "journey" for your emails increased workflow productivity. Deliverability and open rates are also very good. And customer support from account management to online support is superior. What do you dislike? Haven't fully utilized email design module What problems are you solving with the product? What benefits have you realized? Communication ...

Excellent ESP Solution for our Agency Clients!

What do you like best? The Adestra client service experience has been 5 star and always white glove from contract through to support. The team is always there to help and goes out of their way to be accessible. The actual system interface is extremely intuitive, has advanced features, and allows us to segment by our agency client groups. As a full service ad agency, Adestra provides a great solution for our campaigns! What do you dislike? There really isn't much to dislike about ...