Postalytics Reviews in December 2024: User Ratings, Pros & Cons

"Mailing automation is one thing, but tracking activity of the recipient is next level"

What do you like best about Postalytics? The best thing about the platform is that is solved a mailing issue that I was having which was expensive and time-consuming. The integration with the CRM was the ease of use and implementation that I was looking for. What do you dislike about Postalytics? The functionality of the product is excellent, yet I find that I have trouble recognizing some of the campaigns I have created. I am not on the platform every day, and once I find the right place ...

"Proud to be a new partner with Postalytics"

What do you like best about Postalytics? Postalytics ability to get direct mail out the door in two days, synchronize with email campaigns, and directly update client records in Salesforce is great! What do you dislike about Postalytics? I have not had any issues with the platform. Customer service has been excellent. What problems is Postalytics solving and how is that benefiting you? Postalytics removes the challenge of guessing volumes and negotiating mailing dates. It's a one-stop shop ...

"Great tool for fast efficient mail"

What do you like best about Postalytics? Postalytics allows our clients to send CRM mailings faster than ever before, with pricing that is market competitive at small volumes. What do you dislike about Postalytics? I wish the agency model allowed for tiered pricing. What problems is Postalytics solving and how is that benefiting you? Fast turn mailings for smaller volume clients.

"Excellent Mailing Company with Unique Elements"

What do you like best about Postalytics? Our company spent a lot of time looking for a direct mailing company. The most important feature we were looking for was the ability to track QR code scans. Postalytics is one of the only companies that offers this feature. The data we are able to get is invaluable when it comes to our marketing! Their prices are very competitive and the quality of their printing is superb. The support team is very helpful with whatever you need. You are able to ...

"Simple and effective to send direct mail our to our list"

What do you like best about Postalytics? The tracking of the status of every mail piece that gets sent out to my list. Also, knowing that I know only pay for the verified addresses that are delivered. Great product! What do you dislike about Postalytics? Would like to see some A/B testing functionality for sending direct mail pieces. What problems is Postalytics solving and how is that benefiting you? Making it easy to send direct mail out to our list of contacts and keep them informed. ...

"Outstanding way to convert leads"

What do you like best about Postalytics? Postalytics allowed me to build unexpected experiences into my campaigns. I was struggling to stand out from the noise against other email marketers and Postalytics gave me the tools to better engage my prospects and accelerate pipeline. Postalytics has changed how I view direct mail as it provides full automation and real-time analytics. What do you dislike about Postalytics? Postalytics is an easy to-use web-based system that is easily navigated. ...

"Direct Mail Automation - I like It!"

What do you like best about Postalytics? Just how easy it is to create direct mail campaigns now. We can access the postcard editor right from our automation system, and even use triggers and automated workflows with direct mail now which is transformational. What do you dislike about Postalytics? Haven't found anything yet. Hard to criticize a system that has shown such a big return on investment for us! Recommendations to others considering Postalytics: This was a really great solution ...

"Postalytics- A Valuable Direct Mail Tool"

What do you like best about Postalytics? We have made great use of Postalytics' ability to integrate with Salesforce. We trigger direct mail events based on criteria on our records and track the success and deliverability of that direct mailing without having to leave the Salesforce environment. We can automate and track mailings on mass and have created a simplified business process for what would be an otherwise time-consuming function. What do you dislike about Postalytics? Being able to ...

"Great for small batch campaigns and personalization"

What do you like best about Postalytics? It's simple to use, and the ability to insert variable tags for personalization is great, as is the out-of-the-box Salesforce integration. The ability to add personalized URLs and QR codes is also great. What do you dislike about Postalytics? The UI is a little clunky at times, and you do trade off on the print quality with digital printing (versus more traditional - and expensive - offset). Probably not great for premium brands. What problems is ...

"Great tool with a couple limitations we are working through."

What do you like best about Postalytics? Love that I can send direct mail without minimums. The builder tool is easy to use and it has great analytics. They were even able to get a mailing list for me through one of their vendors! What do you dislike about Postalytics? It would be the ability to implement a drip campaign when you are not using a CRM like HubSpot. I would like to be able to load a list into the system and use that as the trigger but currently, you can only do it with a CRM ...