Muck Rack Reviews in January 2025: User Ratings, Pros & Cons

"Essential tool for PR professionals"

What do you like best about Muck Rack? Muck Rack helps me find the necessary insights for the essential functions of my job as a publicist. Tools like quickly finding contact information for journalists, linking to their social media sites, and showing their most recent stories are important to me. Additionally, finding UVMs, circulations, and additional details about publications are helpful. Muck Rack has also transformed the way I build media lists and pitch writers, cutting the time it ...

"I heavily depend on Muck Rack to succeed in all of my media relations efforts."

What do you like best about Muck Rack? The extensive database of contacts is updated regularly so I can feel confident that I am finding accurate information as I build my media lists and industry contacts. I also like how easy they make it to complete every step of a pitch, from finding the right contacts to writing and sending personalized pitches, following up and tracking engagement from reporters. Finally, I rely on Muck Rack's reporting capabilities to track our placements and report ...

"Senior Account Executive"

What do you like best about Muck Rack? i like how easily i can find almost everyone i search for. pitching through muckrack is a hugeeee help and time saver. i use muckrack multiple times a day. its very easy to understand. What do you dislike about Muck Rack? i dont like how sometimes when i have huge pitches going out to like 1500 plus people, muckrack takes a really long time to send them out What problems is Muck Rack solving and how is that benefiting you? my clients ask for analytics ...

"Couldn't do my job without it"

What do you like best about Muck Rack? Muck Rack is easy to use and provides great information about reporters. What I like most about Muck Rack is how easy it is to send out a personalized pitch along with follow-ups. It saves me so much time and you have an extra bonus of seeing who opened your pitches. I love that feature. What do you dislike about Muck Rack? I'd say the thing I dislike the most about Muck Rack is building media lists - and moving between outlet info and reporter info. ...

"MUCKRACK IS BETTER THAN CISION!"

What do you like best about Muck Rack? It is very easy to navigate. I love that you can send and track emails through it. What do you dislike about Muck Rack? The only dislike is a lot of contacts are out date. What problems is Muck Rack solving and how is that benefiting you? We can keep better track of who we picth to and who we need to follow up with.

"Excellent media database with an online staff that responds quickly"

What do you like best about Muck Rack? Muck Rack's media contacts database and pitching tools are by far the best I've experienced. I also love how you can track media coverage and research trends. What do you dislike about Muck Rack? Sometimes there are outdated contacts. However, I have found that when I alert the team to these errors, they update the contact profiles immediately. What problems is Muck Rack solving and how is that benefiting you? Muck Rack helps me to accurately target ...

"Huge fan of Muck Rack"

What do you like best about Muck Rack? While there are many things I enjoy about Muck Rack I must say the easy access and ability to organize pitches to journalists is probably the most useful aspect for me. What do you dislike about Muck Rack? The only thing that is occassionally frustrating is when a journalist doesn't have contact information, but I know that can always be a challenge. What problems is Muck Rack solving and how is that benefiting you? They make it MUCH easier for me to ...

"Account Director"

What do you like best about Muck Rack? User friendly and the reporting option is a plus too! What do you dislike about Muck Rack? Sometimes I can't filter news for my region. I suggest fine tunning filters for Puerto Rico. What problems is Muck Rack solving and how is that benefiting you? MuckRack is helping our day-to-day with digital media monitoring, and the alerts make our reporting easy and accessible.

"Love MuckRack!"

What do you like best about Muck Rack? I've been using this for years and it is far better than the competitors; info is up to date, pitching and media list building is easy What do you dislike about Muck Rack? Reporting can be tricky, but the support team is great What problems is Muck Rack solving and how is that benefiting you? Helping me target the journalists that are relevant to my clients

"Game-changer"

What do you like best about Muck Rack? It's easy to find new journalists and and publications to add to media lists for our clients. What do you dislike about Muck Rack? Some of the coverage reports include inaccurate results. What problems is Muck Rack solving and how is that benefiting you? Finding all client and competitor coverage in one place.