Mixpanel Reviews in January 2025: User Ratings, Pros & Cons

"Easy to use platform that gives a lot of insights"

What do you like best about Mixpanel? Lots of options on what you can do -- from creating user flows to answering questions about how users use your product. It's also very intuitive!

"Best tool for product analytics"

What do you like best about Mixpanel? Mixpanel UI is the best when it comes to using events and application activity tracking. The report making and cohort building processes are very simple.

"Helping me understand user behavior for years."

What do you like best about Mixpanel? It is very easy to install in the application and the data is super rich for analyzing the software's usage behavior. I love it.

"Best Analytics Software Available"

What do you like best about Mixpanel? There are a lot of things that I find amazing with Mixpanel. Here are some of the things that I love. 1. The UI is incredible. I honestly haven't seen a better-looking analytics tool on the market.

"Great for questions, awesome for visuals"

What do you like best about Mixpanel? The built in questions functionality is great. It makes running queries much easier because you can think of them as a logical question insureds of a logical query. It makes finding answers to your questions much easier.

"Very simple and intuitive"

What do you like best about Mixpanel? Implementation has been very smooth and we could get started within two days. What do you dislike about Mixpanel?

"The #1 analytics platform I rely on"

What do you like best about Mixpanel? (1) Dashboards: ability to build a summarized view of the key reports and metrics I need to glance at every single day (2) Users Segmentation: ability to dissect users at the most granular level using custom events, user properties, and/or pre-built cohorts including unique filters such as "Duplicates", "First Time Filter", "frequency of occurrence" and timeframes.

"MixPanel is really easy to use. I couldn't imagine my job without it."

What do you like best about Mixpanel? All the ways to slice and dice data - !! What do you dislike about Mixpanel?

"I can almost always find the answer I need with mixpanel"

What do you like best about Mixpanel? Breaking down reports and graphs by a certain property. This means you can easily get useful insights into your data in a much easier way than in Google Analytics for example.

"The best analytics platform by far"

What do you like best about Mixpanel? It's built for mobile apps first, not just as an afterthought. It has powerful customization capabilities, and you can create funnels and every type of report you can imagine. Mixpanel makes gleaning insight from your data easy, as opposed to a black box with unclear results.