Funnel Reviews in January 2025: User Ratings, Pros & Cons

"Useful but not the full package"

What do you like best about Funnel? Numerous data connectors which allow connections to a variety of data sources. What do you dislike about Funnel? The token system seems extremely arbitrary and does not lend itself to value for money. What problems is Funnel solving and how is that benefiting you? Transforming data as an ETL and pushing it thorugh to BQ as a table, although finding that some of the functionality is limited across our marketing services unfortunately.

"working together with funnel is really good an efficient"

What do you like best about Funnel? My contact persons at funnel are really nice and motivated. They help me whenever there is a problem or a question. The tool is really good to retrieve and aggregate data. Funnel ia always working on new additions. What do you dislike about Funnel? It is time very time consuming to set everything up in funnel. To connect all data sources, and then transform and prepare the data. What problems is Funnel solving and how is that benefiting you? We couldn't ...

"An Exceptionally Powerful Platform and Customer Support Has Been Fantastic"

"Funnel.io is Great For Data Presentation & Organization"

What do you like best? I like the ability to create custom dimensions that span across all of my data sources to 'funnel' into Google Data Studio. What do you dislike? Pricing is higher than a few competitors. I dislike that it is required to pay for additional non-ad data sources per-source. Recommendations to others considering the product: If Supermetrics doesn't do what you want, then Funnel.io is the next best thing! What problems are you solving with the product? What benefits have ...

"Great for analyzing advertising spending and budget"

What do you like best? Funnel makes viewing in house expenses, as well as external expenses and spending easily trackable. To be able to share data to Google Analytics (even for channels that aren't affiliated with Google) helps a lot/makes the job easy especially when it saves SO much time on manual entry. What do you dislike? I don't have too much to dislike about Funnel.io considering mostly every time I have used this software, it has given me no problem - it is user friendly, very ...

"A strong product that is still being developed"

What do you like best? A great Customer support service that will go to great lengths to help you as a customer What do you dislike? There are still some small quirks that needs to be worked out, but all in all it is great What problems are you solving with the product? What benefits have you realized? Collect all marketing spend

"Great for merging cross team data"

What do you like best? Funnel is great to pull performance data across all your teams needs into one place. It offers a high level overview of cross channel spend and performance and avoid wasting time within each specific ad platform. What do you dislike? Creating dashboards can be a confusing process given all the various metrics however the Funnel IO webinars are great resources. Recommendations to others considering the product: Use the webinar resources for any additional learnings and ...

"Funnel makes my life so substantially simple"

What do you like best? That I don't need to put in hours a really long time every month, dissecting all my movement sources. Channel gives me all that I require initially. The client bolster is extremely incredible too and not just have I learnt huge amounts of stuff from them yet additionally do they offer awesome preparing inside the apparatus, help setting up your dashboards and substantially more. What do you dislike? Nothing truly. I had a few issues with systems/channels that required ...

"Great Platform for Consolidating Ad Platform Data"

What do you like best? It is easy to use and includes pretty much every ad platform you can think of. The data explorer lets you combine different sources to make cross-channel trends quickly. What do you dislike? I don't like how there is no ad-level or page-level data included. I feel like this is a big miss and it will need to be included in the future for it to work long-term. Recommendations to others considering the product: It integrates nicely into Google Data Studio. You will ...

"Funnel io a wonderful marketing tool"

What do you like best? The dashboard is effective and gives you the choice to custom the metrics and easily organize your work What do you dislike? I really don't had bad experiences with this software. i am happy using it Recommendations to others considering the product: Just make an account with Funnel.io and integrate other software you allready using. It's the perfect combo. What problems are you solving with the product? What benefits have you realized? I can now integrate Funnel.io ...