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Funnel - Marketing Analytics Software

Funnel Reviews in January 2025: User Ratings, Pros & Cons

Transform scattered marketing data into actionable insights.

4.3

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Starts from $1,999/Month

Funnel Reviews & Ratings

4.3

Very Good

Based on 86 ratings & 100 reviews

Rating Distribution

Excellent

(69)

Very Good

(31)

Good

(0)

Poor

(0)

Terible

(0)

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Showing 51-60 out of 100

AV

Alin V

06/04/20

4.5 out of 5

"Almost any data source you can think about"

What do you like best? - An exhaustive list of data sources - Good data manipulation tool - Great support What do you dislike? - Some data sources are not well integrated (had issues with Glami and 2Performant) - Their visualization tool (data explorer) is basic. If you want good BI, you should export the data to BigQuery and, from there, to Google Data Studio. - Pricing What problems are you solving with the product? What benefits have you realized? It is a huge challenge to tie ...

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AI

Administrator in Airlines/Aviation

06/02/20

4.5 out of 5

"Excellence"

What do you like best? The easy integration with all platforms and that you don't need to know SQL or that kind of codes to create your rules. What do you dislike? That some integrations doesn't allow all the metrics or dimensions. What problems are you solving with the product? What benefits have you realized? Consolidate all our investment data in one big view and merge it with our Google Analytics numbers. So far we have almost all of our platforms connected and we are setting up the GA ...

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UI

User in Marketing and Advertising

12/02/19

4.5 out of 5

"Funnel Review"

What do you like best? Great, attentive customer service and a very useful product What do you dislike? Can be fiddly to use and set up is long........ What problems are you solving with the product? What benefits have you realized? Cross channel reporting would be an absolute nightmare without funnel!

RM

Rachelle M

09/24/19

4.5 out of 5

"Great software, better customer service "

What do you like best? Funnel.io is a versatile and powerful program to grab all your data to make sure you can see it in one place. It has a simple interface and it's easy to use, but the best part of the software is the team behind the software. The Funnel team takes time to understand your companies' goals and how you will be using Funnel. They work with you to build out custom data sources and bring in experts to help you find answers to your technical questions. What do you ...

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BA

Bruno A

08/01/19

4.5 out of 5

"Amazing tool that can do massive work"

What do you like best? Funnel can do a lot for you really quickly because it has integrations with most of the platforms of the ad tech universe. What do you dislike? Somethings are not really all that easy to set up, specially if you are working with many accounts. Things like: - You can edit exports to some extent, but it takes a little work from you if wanna see or edit the filters applied to a export. - Its not simple to "save a query", meaning that you can get the url of that query but ...

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UI

User in Luxury Goods & Jewelry

04/05/19

4.5 out of 5

"love funnel.io"

What do you like best? I have tried several tools. you name it ive tried it. i do consulting for complex marketing funnels and funnel.io makes it easy tracking all segements, giving me options to add analytics to track, great job guys! What do you dislike? could have mind maps improvement, i would like ore temeplates available but thats it no complaints What problems are you solving with the product? What benefits have you realized? markting funnels

UI

User in Market Research

03/21/19

4.5 out of 5

"Good Product"

What do you like best? I like this product. It’s very user-friendly for streamlining sales funnels. What do you dislike? I don’t have any complaints. It was really simply to get the hang of and worth the money. Recommendations to others considering the product: Great for use with your whole team What problems are you solving with the product? What benefits have you realized? Solving the process of easily streamlining a lot of tasks in one place for marketing. Benefits were that it was easy ...

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AS

Aria S

03/05/19

4.5 out of 5

"Let us solidly offload our marketing integration efforts"

What do you like best? The ability to export data tables to S3 for further integration has saved us endless hours for integration; the ability to pick up data from S3 has also been super useful. What do you dislike? For what we need, Funnel's the perfect tool. They get data in and organized, we can get what we need out for analysis and comparison. There's nothing to dislike. Recommendations to others considering the product: Integrate your marketing data and get to building your own ...

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UI

User in Information Technology and Services

01/08/19

4.5 out of 5

"Great product for integrating marketing data"

What do you like best? It makes it easy and useful to integrate and compile data into one flow so that we can ingest the data on our end -- which is great What do you dislike? It can me complex for non-technical folks or folks who are not familiar with data flows, but it will likely not be used by them. What problems are you solving with the product? What benefits have you realized? Ingesting and compiling data into one place from many sources.

AI

Administrator in Music

11/21/18

4.5 out of 5

"Great product!"

What do you like best? I just got started with this and it seems like a great product! What do you dislike? I will be learning more about this and can hopefully apply to more aspects of the business! What problems are you solving with the product? What benefits have you realized? Marketing