Datorama

Must have tool

What do you like best? I like how nimble the platform is. It's very flexible. What do you dislike? When the platform is experiencing issues, it has a major effect on the whole team's operations. Recommendations to others considering the product Tailor it to you and your clients' needs! What business problems are you solving with the product? What benefits have you realized? Reporting and data visualization across channels. It helps consolidate reporting and allow to recognize ...

Datorama Is Awesome

What do you like best? It makes compiling data from multiple sources so easy. Its so customizable that I can get a brief overview of all my campaign data in seconds. Easy of use and Customizability are my top reasons What do you dislike? If you dont know the ins and outs, it can be hard to trouble shoot problems. Some degree of training is needed to get the most out of the tool Recommendations to others considering the product Any trade desk should use this. Your job will be infinity ...

Experience with Datorama as a Programmatic Trader

What do you like best? I don't have to manually produce reports! Datorama automatically pivots all my reports for me so I can go through my campaigns in a very smooth and efficient way every day. What do you dislike? It's very hard to troubleshoot when Datorama "breaks." Because my team and I depend so heavily on it, we end up spending a lot of time troubleshooting and really shooting in the dark to figure out why reporting is showing up incorrectly or showing discrepancies across user ...

Amazing Platform

What do you like best? Customizability is probably the best feature of the product. Endless opportunities and visualizations What do you dislike? Because of the a bunch of data and apis are being funneled into the system, there is sometimes a bit of a lag that you can experience Recommendations to others considering the product Their customer service on boarding team is amazing and will get your brand/business up and running in a very short time. What business problems are you solving ...

Digital Marketing Coordinator

What do you like best? I like the user interface and how easy it is to read the data/get the information you need. What do you dislike? There isn't anything I dislike. Everything I need Dataroma for serves it's purpose. What business problems are you solving with the product? What benefits have you realized? Analyzing how effective implementing SEO was for each tour - how many tickets were sold, revenue, click through and ROI.

This platform has truly transformed the way we run our marketing programs

What do you like best? Datorama has allowed us to cut out spreadsheets and run all out metrics through one super sophisticated platform, while empowering marketing with the ability to own our data and metrics and can scale with our programs. What do you dislike? Overall, our team is very happy and we don’t have any real complaints. What business problems are you solving with the product? What benefits have you realized? Marketing ROI across the board. We finally understand our ...

Finally Marketing Analytics Made Simple.

What do you like best? Datorama saves our team precious time by eliminating data wrangling. After the initial set-up, all of our marketing metrics now live in one platform. Not only this but they do all the data normalization though AI up front which saves us all the time and resources it used to take to try and wrangle all this data. With all our data in the same place, speaking the same language, Datorama then allows us to run sophisticated analytics across platforms and programs in ...

Best Marketing Analytics Platform Around

What do you like best? Datorama allowed us to put all our marketing metrics into one unified platform. It even does the data normalization through AI up front which saves us so much time and resources, so that we don't need to waste it all trying to wrangle up the data. Having all of our data in one place and being able to connect itself together through one common "language," Datorama allows us to run sophisticated analytics across platforms and programs in one place. What do you ...

Datorama is an excellent data management and visualization platform!

What do you like best? At Kepler, we handle over 300 sources of data every day, and Datorama allows us to automate almost all of the daily data ingestion, transformation, and visualization in one easy to use interface. What do you dislike? Kepler is innovative and we're constantly pushing the boundaries of the platform as we work on new solutions for clients. That said, their support team does their best to work with us, and we sometimes speak with their product team about feature ...

Datorama platform is an excellent platform integrated data visualization

What do you like best? The flexibility to build customized dashboards What do you dislike? The set up is grueling if your clients do not have their data and marketing streamlined in advance. Recommendations to others considering the product: Make sure your client is ready for it and will be willing to adopt it, adoption was a big challenge for us and will remain so. What problems are you solving with the product? What benefits have you realized? Seeing all marketing data ...