BuzzSumo

Useful No Nonsense Tool - Recently Nerfed Free Version

What do you like best? Buzzsumo is good at broad context thin penetration research, and quite honestly it is also a useful tool for buzz-specific recreational research. What do you dislike? Buzzsumo's organizational layout is somewhat clunky, rather than intuitive. What problems are you solving with the product? What benefits have you realized? Researching trending articles and finding influencers and terms to use in content.

Social media analytics that works!

What do you like best? It lets marketers analyze the best performing content in any industry cause it identifies the most shared content for a specific topic, author or domain. Absolutely, a great resource to keep track of competitors and discover key influencers in your business field. What do you dislike? I would prefer to filter out news sites and focus on contents that are commonly shared between less important influencers. What problems are you solving with the product? What ...

Best way to find influencers in your niche

What do you like best? The ease of search in the "Find Influencers" section, and the breadth of results you get each time you search. What do you dislike? That the search results are limited to searching in Twitter bios. Also, wish I could easily de-dupe searches (I know this is probably impossible). Finally, would love to be able to sort by country, and not just city location. Recommendations to others considering the product: Great to pul down great, big lists of Twitter ...

BuzzSumo helps social media marketers

What do you like best? I love that BuzzSumo gives my company the ability to track word and topic trends. This software makes it easy for us to see what is being said online through articles and forums. It helps us figure out what areas to focus on and gives us a good analysis to dive deeper into our research. What do you dislike? Sometimes if you don't filter properly it glitches and brings up irrelevant articles. What problems are you solving with the product? What benefits ...

Fantastic Content Marketing Tool

What do you like best? The ability to search for relevant and trending content and topics which can act as a pivotal part of your marketing research for creating content online - you can also see what content is being shared the most via channel which is also helpful and what content type, allowing you to further refine your content strategy and online marketing efforts. Allows you to also search for influencers based on keywords and industries and see their social following - allowing ...

great for building influencer lists

What do you like best? I like that I can build influencer lists and share them with other members of my team. I like that I can search and build influencer lists based on keywords present in their social media handles. What do you dislike? After I've added someone to a list, they still show up in my results. although they show up as already added to a group, I just wish they weren't shown at all. What problems are you solving with the product? What benefits have you realized? ...

Fantastic for idea mining and understanding what performs and doesn't in the content space

What do you like best? I really like that I can put any topic in and I automatically get a list of content that has performed well in the social space, can organize it by time to ensure seasonality is not impacting the findings and even by type of content. This can even help me figure out which type of content does better overall and decide on how I budget for which content throughout the year. I really like the trending now section as well - very entertaining. I also use the url alerts ...

Very useful for viral social listening

What do you like best? You can search based on a topic, keyword (or key phrase) and based on a domain. You can see comprehensive query results that can be sorted based on your priorities. What do you dislike? To search just for the USA is difficult. There is a filter, but it is specific to the top level domain (as in .us). Recommendations to others considering the product: I'm not sure if you could use it by itself, I use it together with other tools to build my SEO and ...

Great for finding trending news to share!

What do you like best? Easy to filter for country, language, timeline, etc. Search function works well. Layout is user friendly - not hard to teach someone new to the team how to use Buzzsumo. What do you dislike? It's not very pretty, honestly. The site is a little slow sometimes. The main nav text isn't obvious enough so sometimes it's hard to find what tab you want to be in. Recommendations to others considering the product: I love this tool for content idea brainstorming, ...

Buzzsumo has been a great help to gain insights on my current content.

What do you like best? The ability to see the channels that are linking to my site, the number of shares/links or engagements, and determine my strategy based on the best performing channel. What do you dislike? I dislike the limited options when not paying for it. What problems are you solving with the product? What benefits have you realized? I am solving the lack of SEO clout from a small amount of back links, or engagements with the community. I am also able to see ...