8.5
Spot Score
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CM
Clark M
01/23/18
Brandmaker review
What do you like best? It is simple and very easy to use. Also provides all in one solutions to marketing needs. What do you dislike? There is not anything that I dislike about this product. Recommendations to others considering the product: I would suggest using it. it is simple and easy to use. Not difficult at all. What problems are you solving with the product? What benefits have you realized? The benefits this product provides is easy to use marketing solutions for my ...
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UI
User in Education Management
01/14/18
A good step for marketing
What do you like best? This is a great tool for any marketing team. You can manage all of the marketinf material from one platform. Extremely easy and time effective. What do you dislike? Is a bit on the expensive side but very worth it in the long run. What problems are you solving with the product? What benefits have you realized? Marketing research, ability to connect with other systems.
CK
Christian K
12/11/17
BrandMaker Marketing Planner
What do you like best? Vastly improved our planning efficiency, accuracy and transparency, as well as reporting on marketing activities. System is highly configurable, user-friendly, improved our speed to planning. In addition BrandMaker offers full suite of marketing software for future expansion beyond planning What do you dislike? Since implementation of enterprise software also means that organization needs to change to some degrees its way of working, change management ...
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SG
STEFAN G
08/24/17
### Create one stop shop for everything relevant in Marketing ... ###
What do you like best? Brandmaker delivers a very powerful suite of modules to cover all Marketing Automatization needs. The new portal module (including a standalone CMS) enhances the options dramatically. The system can be completely branded and turned into a unique Marketing Information Platform - a one stop shop for everything relevant in Marketing. What do you dislike? Though it’s rather a plus for us as external consultants and implementation partners, it can be pretty ...
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AB
AJ B
08/15/17
An essential platform for brand management and customer engagement
What do you like best? The various BrandMaker modules make it easy to customize a solution for our needs without having extra things we don't use. I like how everything is interconnected and the ease of use of finding things. BrandMaker has become our central resource for marketing materials, marketing planning, and customer engagement, and I like that we no longer have to try and jumble together different tools that don't work well. What do you dislike? Sometimes the system seems a ...
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SC
Scott C
09/28/20
Design, Its that Easy
What do you like best? I like that it is easy to utilize and its simple to get brand management and better plan for campaigns that are created What do you dislike? Would want to have more options available for the design and what is created What problems are you solving with the product? What benefits have you realized? Getting marketing campaigns lined up and ready to be sent out to targeted audiences
UI
User in Cosmetics
02/06/18
Central asset repository
What do you like best? Our company implemented Media Pool as our central asset repository and the WebPublication Interface for seamless integration of our product catalog and brand archive. The BrandMaker solution quickly became an integral part of our marketing technology stack. What do you dislike? We haven't really experienced any substantial downsides of the solution, only a few internal challenges when changing ways of working which we anticipated. BrandMaker supported us in ...
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SM
Sebastian M
01/02/18
Broad solution, flexible to configure and adapt to our specific needs.
What do you like best? Moving from spreadsheets and manual reporting to a system based approach has truly been transformative for our marketing operations, and the ability to have a single source of truth for all our marketing and sales assets is a core requirement for marketing. A next step in 2018 will be to expand our scope to further interesting MRM functionality BM offers such as integration with Salesforce (CRM) and unleashing the full power of marketing performance measurement. ...
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AI
Agency in Financial Services
10/15/14
JLN Review
What do you like best? Easy to use and the implementation of the system was easy to learn What do you dislike? I liked everything about it especially the back office support What problems are you solving with the product? What benefits have you realized? Benefits are the back office support
UI
User in Hospital & Health Care
09/26/17
Marketing Manager
What do you like best? Ability to see budgeting and committed dollars for the full year What do you dislike? It wasn't user-friendly and often was slow and challenging to find jobs that were completed and closed. What problems are you solving with the product? What benefits have you realized? We were using BrandMaker as a means to keep track of budgets. Again, it was great to see the monthly breakouts, but I believe there are other platforms that are better and more efficient.