What does 'Churn Management' mean?

Churn Management is a software feature that allows businesses to effectively manage customer churn, which refers to the rate at which customers stop using a particular product or service. It is a crucial aspect for any business as it directly impacts their revenue and customer retention. The Churn Management feature helps businesses identify patterns and trends in customer behavior that could lead to churn. This includes factors such as customer usage, purchase history, feedback, and overall satisfaction. By analyzing these data points, businesses can proactively take steps