SaaS startup Zepic has secured $2.1 million in pre-seed funding. The company will use the investment to enhance its product.
ZEPIC, a customer experience platform, has raised $2.1 million in a pre-seed funding round. Neon Fund contributed $500,000, joined by angel investors from Apple, Chargebee, Freshworks, Microsoft, and Zoho. The funding will empower the company to develop its product and expand its market presence in the US and beyond.
According to the press release, Naveen Venkatesan, Co-founder and Product Head of ZEPIC shared: “ZEPIC is fundamentally designed and built on customer records, serving as the source of truth for all teams within the business. With all browsers blocking third-party cookies, ZEPIC helps businesses prioritize first-party data collection through its intelligent visitor tracking, identity resolution, and progressive customer profile enrichment.”
Sreelesh Pillai, Co-founder, and Business Head of this startup, said: “Our core mission is to empower businesses to personalize communications. To personalize, and in real-time, businesses need to respect and make easily available business and customer data. Businesses are also overwhelmed with data. ZEPIC provides the opportunity to bring together just what is needed, wherever the data is. “Garbage in, garbage out” is the case today in many enterprises with plenty of data, but with ZEPIC you have the chance to start over a clean slate without breaking things technology-wise, cost-wise, or culture-wise.”
Siddhartha Ahluwalia, Managing Partner, Neon Fund, said: “ZEPIC’s founding team consists of folks who have been building B2B SaaS from India for the world, since the last 20 years, first at Zoho and then at Freshworks ZEPIC as a product is revolutionary in a way, that it is one of the most advanced Customer Data Platforms in the world. With Global customers from Day 0, we see ZEPIC has the potential to become one of the most iconic SaaS companies from India.”
“The funding will be used to further strengthen our product and engineering efforts. We will increase market outreach in the US and other markets,” Sreelesh Pillai said.
About Zepic:
Founded in 2023 by Naveen Venkatesan, Bharathi Kannan Ravikumar, Sunil Kumar, and Sreelesh Pillai, ZEPIC provides a customer experience platform. It enables marketers to create customized campaigns based on individual customer preferences and behaviors by integrating data from various sources. Additionally, the platform centralizes customer records for all teams, ensuring consistent and accurate customer engagement.
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