Pinata reports that a $10 million Series A financing round for its quickly expanding workforce optimization technology has closed. The round will further PINATA’s goal to “manage, measure, and maximise front-line workforces.”
It is being headed by M13 and Bullpen Capital, with participation from the company’s seed investors.
PINATA is an enterprise SaaS platform that provides “systematic task-management solutions” with the goal of enhancing performance, compliance, and efficiency. PINATA is exclusively focused on teams working in the field, in contrast to technologies designed for managing online projects.
Customers rely on PINATA as a centralised command centre for daily operations in locations like retail stores, building sites, warehouses, restaurants, and trade exhibitions. Customers range from startups to the largest enterprises in the world.
PINATA is a corporate SaaS platform that revolutionises how work is carried out on a large scale. Its goal is to assist teams in completing current tasks while maintaining focus on the broader picture.
PINATA assists teams in removing bottlenecks and substituting disorganisation with simplicity, structure, and insight. This includes everything from sending out massive field teams to gathering information from neighbourhood street marketing campaigns.
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