Italy Based Aryel Raises A Huge €3.7 Million Funding
Aryel, an augmented reality startup announced that it has raised €3.7 million in a seed funding round headed by Prana Ventures.
With Aryel, companies and creative agencies can quickly and easily develop compelling WebAR marketing campaigns, publish them using a straightforward custom URL, track goals and conversions, and integrate the campaign with the most popular marketing tools.
“Our platform responds to concrete needs that those involved in marketing face every day: the goal is to attract and measure the attention of consumers by creating experiences that stand out in the information overload that surrounds us. There are multiple use cases that range from e-commerce, to advertising, up to lead generation and nurturing with the main CRMs. I am proud of the outstanding results we have achieved: it’s due to the hard work and collaboration of every member of our team.I want to recognize and thank each and everyone of Aryel team for their contributions, creativity, perseverance, and passion.”
explains Mattia Salvi, Aryel’s CEO
Within the next 24 months, the firm hopes to generate over 10 million euros in revenue and establish itself as the go-to no-code platform for augmented reality marketers and creators.
The money will also enable Aryel to provide new product features and speed up the opening of new physical offices in reference areas.
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